It’s tough to believe half of what you read on the interweb these days but, unfortunately, when a fake news story hits social media and gains traction, they tend to spread like wildfire and, the more people who share it, the more weight it gathers until it becomes ‘fact’. This is how urban myths occur…
Back in April, someone claimed to have found a mummified mouse in their MyProtein Protein Shake Powder and posted the claim on social media where, of course, everyone jumped on the story – including The Manchester Evening News. Once a newspaper [or even a newspaper’s website] picks up a story, folk REALLY start to believe it!
Luckily for MyProtein, their production line included an X-Ray machine that sidelines any product with anything bigger than 2mm in it and, after an independent investigation by Ecolab Pest Elimination, it became apparent that somebody was spreading BS.
Today, MEN issued and apology to the company;
“On 11 April 2017 we published a claim by a user of Myprotein’s protein shake powder that he had found a dead mouse in a packet of it, with the implication being that the mouse had found its way into the powder during the production process, and that he believed his health had been put at risk.
Independent investigations have proven that the mouse could not have entered the powder during the production process and this is consistent with the statement issued by Myprotein on their Facebook and Twitter pages on 14 April 2017.
We accept that the allegations about Myprotein are untrue and we apologise to them.
So, there you go. Don’t believe everything you read, and you can start buying MyProtein stuff again, safe in the knowledge that it definitely doesn’t contain any extra mouse protein.